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Your brand. Do they know it? Is it loyal? Are you trying to win the cooperation of an already enthusiastic audience or beat that audience from your competitors? The answers to all these questions will influence your marketing strategy and communication in social networks and advertising. Purchasing motivation; reason for purchase; urgency of purchase; frequency of purchase; relationship to product category; brand attitude. Method.
Yes marketers like tools with abbreviated names. A last database popular technique for describing your target audience is the Five Questions About the Consumer and Product. What do consumers want? What type of product and what quality should correspond to the product? Who buys it How the product is described. Why does the consumer want and no topics. discipline. A ready-made plan helps control working hours, plan the development of creative.
Ideas and the publication of advertising posts. Additionally there may be many accounts and it is difficult to keep track of each one. Managers (and clients) always know or are on board when all publications are planned. QC. Perhaps the most important thing in planning is that the manager sees the results of his work collecting statistics and analyzing content. This will allow you to abandon unsuccessful titles, topics, formats and come.
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